The Tiipz plaform gives businesses a brand new way to reach out and gain insights from customers by creating and sharing Micropinions. (Yeah we coined that term)
Micropinions are essentially revved-up poll questions that behave a little like tweets... They are fast to create, easy to answer, and are very socially share-able. Where they differ from tweets is in the amount of quantitative data they they collect and in the amount of customer engagement they create.
Businesses get value by gaining insight into their customers, and also by creating social content that invites interaction. The customers are awarded a point for each Micropinion they answer so they are then rewarded by redeeming those points for merchandise from that business.
Its a winning combination for everyone! Customers voices are heard, businesses get faster, easier market insight, and rewards encourage continued participation and patronage.
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